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Rochester Community and Technical College - Rochester, Minnesota

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Main Content:

Mass Communications

 

Career/Program Overview

RCTC offers hands-on training and education for students interested in a career in Mass Communications.

RCTC students may seek career opportunities in various fields of Mass Communication or further education and training at a four-year college or university. Areas of Mass Communication include: Advertising, Broadcasting (Radio and TV), Film, Newspapers, Magazines, Books, the Recording Industry, the Internet, Public Relations and Journalism. Students will receive instruction and valuable experience through class and extracurricular opportunities. Visit us at http://www.rctc.edu/program/masscomm/.

Curriculum-at-a-Glance

Depending on the program options selected, courses may include: Principles of Broadcasting, Audio Production, Video Composition I & II, Beginning Newswriting, Photojournalism, Freelance Writing, Publications Lab, Desktop Publishing, Mass Communications Law/Ethics, Salesmanship, Principles of Marketing, Public Relations, Presentation Graphics, and Principles of Advertising.

For more detailed program information, refer to RCTC’s program course requirements at http://www.rctc.edu/catalog/programs/index.html.

Program/Degree Options

RCTC offers a Mass Communications Associate in Science Degree. If desired, students may choose to concentrate in one of three areas: Broadcasting, News writing/Journalism and Public Relations/Advertising. RCTC offers certificate options in the same three areas. RCTC also offers a certificate in Photography.

Program Start Date(s)

Students can start coursework any semester. Some courses are not offered every semester so students are encouraged to meet with program advisors to plan ahead.

Career Opportunities/Information

The average person spends 40 % of his/her day using media and only 33% sleeping. (Veronis, Suhler, Stevenson Communications Industry Forecast, 2005-2009) Careers in the fields of media are numerous, and the overall outlook is very good.

The U.S. Department of Labor’s Bureau of Labor Statistics projects that the number of jobs in several industries of mass communications (Publishing, Broadcasting and Telecommunications, and Motion Picture and Sound Recording) are projected to rise by 2012. (Bureau of Labor Statistics, Monthly Labor Review, February 2004, p. 66)

With new technology, the different ways we communicate through mass communications have increased. This will increase demand for people who can create content artistically and technically for media. The successful media employee of the future will be one who can handle many different aspects of Mass Communications such as writing, videography, photography, audio and the internet.

Articulations/Accreditations

Rochester Community and Technical College is accredited by The Higher Learning Commission: A Commission of the North Central Association of Colleges and Schools.

For additional information on the most current list of RCTC program articulations see us at: http://www.rctc.edu/catalog/articulations/index.html

Faculty Advisor:

Contact Kendal Rasnake, Lead Instructor, at

507-285-7542 or kendal.rasnake@roch.edu.

Additional Information
Program Course Requirements
Mass Communications Promotional Web Site

 

 

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